Lee Frederiksen is an award-winning marketer, Visible Expert®, and renowned business strategist who helped pioneer the field of research-driven marketing. As the Managing Partner of Hinge, a marketing firm for the professional services industry, he draws on his Ph.D. in behavioral psychology and his entrepreneurial experience as CEO of 3 successful firms to help clients achieve high growth and profitability.
Mr. Frederiksen’s breakthrough research on marketing and business growth has made him a recognized name in the marketing industry, and he has been quoted in a number of mainstream publications, including Fortune, The New York Times, USA Today, The Wall Street Journal, Entrepreneur, Business 2.0, and Advertising Age, as well as numerous trade and professional journals.
His research also forms the basis for his numerous highly acclaimed books on the topics of organizational growth, marketing, and business strategy. Mr. Frederiksen regularly speaks at business and marketing events around the country, including Business Forums International, the American Marketing Association, the Interactive Marketing Association, and the Association of Accounting Marketing.